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GHOSTBUSTERS
CHALLENGE: Maximise the opportunity of a Ghostbusters Ecto 1 replica vehicle.
SOLUTION: Partnered with Uber to allow the Ecto 1 to become an Uber taxi for 24 hours. Produced a highlights video of the stunt.
RESULTS: Video received over 350,000 social streams within 48 hours and received strong PR coverage.
The New Ghostbusters Car Becomes An Uber Taxi
Play Video
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